Dundalk Chamber host Business After Hours Event


Dundalk Chamber recently hosted a very successful Business After Hours event in association with iON. Niall McKeown, Managing Director of iON and author of the book ‘High Performance Digital Marketing Strategies’, due for publication in March 2013 was the speaker on the night.  Niall lectures on behalf of University College Dublin, the University of Ulster and the Digital Marketing Institute. He discussed the importance of the emerging marketing modelling techniques of Attribution Modelling and how that links with Google Analytics and the other big data tools that can be used by businesses today. 
The large attendance of local businesses were briefed on an Introduction to analyzing web statistics, Irish Company case studies illustration, how companies planned their digital strategy based upon evidence, how companies increased their sales due to evidence based decision making, why some companies win and others fail online because they ignore the evidence, how to create digital key performance indicators.
Due to the great success of this event, Dundalk Chamber have arranged a further series of upcoming Business After Hours events early in the New Year including briefings on The Cloud hosted by Fastcom and Doing Business in China hosted by BusinessInChina.
If you would like to book a place at these free events then please call Kathleen in Dundalk Chamber on Tel: 042 9336343 or email admin@dundalk.ie

Now is the time to enter your business in the Louth Business Awards 2022. There are 23 categories of awards this year, giving you a fantastic selection to choose from.